Streaming is no longer the next big thing—it’s the new norm. As audiences embrace on-demand content, traditional linear TV is losing ground at an unprecedented pace.
The Decline of Linear TV
In mid-2023, streaming captured 38.7% of total TV usage, signaling a seismic audience migration away from scheduled broadcasts. Viewers crave choice and control, leaving linear TV’s rigid schedules behind.
Evolving Streaming Monetization
Enter TorroStream, your partner in flipping the “content-first” switch to revenue gold. With advanced targeting, dynamic ad insertion, and real-time analytics, publishers and advertisers can tap into booming streaming audiences.
The Rise of CTV Apps
Connected TV apps are now viewers’ go-to companions. TorroStream’s feature-rich CTV apps deliver seamless experiences—live streams, VOD libraries, interactive gaming, and more—directly on the big screen.
Crafting Content That Clicks
Success on CTV hinges on relevance. By leveraging granular viewer data and engagement metrics, TorroStream helps you curate shows and ads that resonate, driving both loyalty and revenue.
Partnering for Success
TorroStream isn’t just a technology vendor—it’s a strategic ally. Our dedicated support team collaborates with you at every stage, optimizing campaigns and maximizing ROI in the rapidly evolving TV landscape.
Conclusion
The future of TV advertising is built on flexibility, personalization, and strategic partnerships. Embrace the streaming revolution with TorroStream and unlock new growth opportunities.
